Technology and Real Estate Office Floor Time
Technology has effected the way in which real estate agents work. For example, many tools and forms are now on-line. Also, agents now have the ability to place pictures and information about a home on the Internet right after a contract is signed. They can also utilize iPads and other new devices to streamline presentations to clients.
Another way technology has effected real estate offices is evident by what agents call “floor time.” Floor time, or “up time” refers to a scheduled time for an agent to physically sit in the office and take care of all customers who walk into the office, and to answer any customer phone calls.
Because of the Internet, though, customers do not come into offices, or call. Almost all inquiries are done via sites such as homes.com, trulia, zillow, realtor.com. Customers just enter their contact information, click a button, and someone calls them back.
What does this mean? It means many agents who do floor time must fill their scheduled office time with other activities. These could include training, writing direct mail, and when the inspiration hits (as it did today with me), writing poems.
Uses for Floor Time
I’m a new agent, just learning my way
Experiencing new things, day after day.
I’ve sold my first home to a buyer who’s glad
He now owns his very first out-of-the-house pad.
So I’m learning a lot and making much progress
Except for one area, this much I profess.
I’m talking about floor time, or nap time for some.
In ancient times, I hear, clients would come.
They’d call on the phone to get info on places
They’d make an appointment, then off to the races.
The clients would drop by all day – legend goes
There never was time for an agent to doze!
But floor time for me is nothing like this
The phone is so quiet it’s a dead zone abyss.
I sit in my office, and make all my calls
I look at the goals that are listed on walls.
I write new materials to post on the “rain”
I take courses on the web and I read and I train.
I update my contact lists and write some email
And contact my leads before they get stale.
The phones I don’t answer because they don’t ring.
But today I wrote this poem, at least that’s something.